CROWN RANGE CELLAR EXHIBITS AT STUDIO 125
Studio 125 in conjunction with Scape Public Art, is a pop-up art gallery in the heart of Christchurch’s Merivale district. Each week the studio is opened to the public to host different functions, from Kids N’ Art, Coffee N’ Art to Wine N’ Art. Naturally, Crown Range Cellar was invited to run the Wine N’ Art session. It was a great evening and a fabulous event for us to show off our expertise in crafting multi-sensory experiences.
Set in the inspiring surroundings of an art gallery it was an evening that offered a relaxing and informal take on a traditional wine-tasting fused with a touch of gastronomy and a dash of the avant-garde with our sonic experience – dubbed Pinothesia by composer Jo Burzynska.
The evening started with a glass of bubbles and a stroll through the gallery. At about 7pm everybody took their seats for the event to start. It was a complete sell out with every seat in the house full and some people having to stand.
Jing Song, Managing Director of Crown Range Cellar started by talking about her life experiences, starting with her journey from China to New Zealand and her early education at St.Andrew’s College Christchurch. She described how she first met Grant Taylor and how her life moved from accountancy to wine in an entertaining and humorous speech that had the audience enraptured.
Following Jing’s speech, Crown Range Cellar’s wine educator – Tom French took the audience through a tasting of some new release wines. In keeping with the multi-sensory theme the audience was first given instruction in how to correctly taste wine so as to appreciate the visual, aromatic and taste components independently and how to analyse wine systematically. This was followed by a food and wine pairing session where the audience was given some simple isolated flavours and the basic tools needed in order to identify what would likely make good and bad pairings.
The evening culminated with a replication of the Pinothesia event hosted by Jo Burzynska at Pinot Noir 2017 in Wellington. The room went dark and the sound system was fired up. The audience was treated to a range of divergent musical styles, from dubstep to heavy rock to classical and finally Jo’s very own composition. The audience was asked to consider how the wines changed according to the different styles of music being played. Whilst many were initially sceptical, the overwhelming response was that music and sonic tones do in fact play a significant role in determining how wines taste. This was an enlightening moment for many present.
The event was very successful and all agreed it was an excellent way to close-out what has been a very successful gallery season at Studio 125.
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